We make a homemade natually pure soap. Because of this our formula produces a ultra-moisurizing mild soap that conditions instead of drying out the skin. We began as a wholesale only operation and recently added selling retail also with a website. ***** We purchased our soap equipment with the mindset of being able to do large volumns of soap. This is not soap made in a kitchen. Although we are relatively new in the market, since November 2007, we already make soap purchased and distributed by another company.