NOUR BOUGIE, Morocco

NOUR BOUGIE

NOUR BOUGIE has a large showroom in Marrakech, dedicated to the many customers-visitors and presenting almost all the manufactured articles. Not only these visitors can see, touch the products but also smell the different fragrances that pleasantly embellish the atmosphere. Indeed, our scented candles diffuse delicate scents and create a soft and warm atmosphere. They give an authentic touch to the decoration, guarantee of our trademark, and are very appreciated by a large clientele. The wide range of our manufactured products is segmented according to the following groups:
Photophores of different sizes, colors and shapes, simple or electrified models with or without incrustation of patterns.

Candles on pedestals or floating candles
Boxes, jars and perfumed glasses
Candle Accessories

Presentation

For the national market, NOUR BOUGIE has a large showroom in Marrakech, and supplies the other cities through retailers and boutiques of decoration and crafts.For the international development and export of its products abroad, the distribution network is established in the form of partnerships with intermediaries and wholesalers who are in charge of distribution.

Presence on national territory and abroad: In addition to participating in international fairs and trade fairs specializing in decoration or crafts, NOUR BOUGIE is present in the most prestigious places that take place in France, Germany, England andIn Dubai and have been very beneficial in testing new markets.In addition, NOUR BOUGIE has five participations in the fair of Riad Art Expo in Marrakech.

Positioning: Adopting a product strategy is a real concern of any company.NOUR BOUGIE has developed a product innovation strategy based on the expansion of its range, taking into account market trends and trends.Indeed, this choice is not arbitrary since it also allows to force a competitive advantage of differentiation.Thus, the "NOUR BOUGIE" sign has become equivalent to the sense of creation and innovation and even more so to make prevail the traditional and artisanal character of its production.

Homemade

Made in the workshop, production consists of transforming paraffin into artistic candles of different sizes, shapes, colors and fragrances. The raw materials used are certified and do not contain any toxic substances. They comply with the basic standards describing the quality of handicraft products both in Morocco and abroad. Here are briefly the different phases of production:

The melting of paraffin in large barrels.
The incorporation of the wicks and the filling of the molds of different sizes and shapes.