The Squidinator(tm) Squid Jig is used for catching squid. This high quality squid jig terminates squid with its sly imitation of area baitfish. A slender body design, reflective colors and glow-in-the-dark trunk make this jig irrisistable to squid. Once squid approach, they find themselves caught by the Squidinator(tm) Hook!! The Squidinator(tm) Hook is a unique design. It is deeper and wider than a traditional hook and therefore catches more squid. Every squid jig is made with reflective material (even the All Glow squid jig has refractive qualities). The Squidinator(tm) squid jig also has a unique coating that attracts squid due to its transluscent and slippery quality. Squidinator(tm) Squid Jigs have received rave reviews worldwide from our customers for both their effectiveness and quality. The Squidinator(tm) Squid Jigs are available in Seven Colors: Pink, Orange, Green, Blue, Chartreuse, All Glow, and Silver.