Maehwais the Korean name of the Prunus mumeblossom, which is one of the four representative plants that are compared to the four gentlemen, andis more commonly known as the Plum blossom. Four Gentlemen or Four Noble People referred to 四君子in Chinese. Literally, it is a term used to describe the four plants that represent the four gentlemen: Plum blossom (honesty), Orchid(purity), Bamboo(humility), and Chrysanthemum(perseverance) among other virtues valued in the Chinese tradition.

Maehwa(Plum blossoms) are flowers that bloom in the snow in early spring, and they are a messenger to announce spring with strong energy (氣) that overcame the harsh winter cold, noble fragrance, and beautiful appearance.

Maehwasoois Korean name of Plum blossom water produced by steam distillation and Maehwasoocosmetics are developed by Dr. Bok, who is PhD in Oriental Medicine as well as Aromatherapy expert.