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Smedsinternational

Other,Lebanon Lebanon

Free Member
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Executive Summary

—  Founded in***5, Nasrallah Group(the Group) isone of the leading owners and importers of food brands including Smeds, Penguin, Nucrema, among others.
  —Smeds brand has been trading in the Lebanese market for more than *0 years with a current portfolio of *1 SKUs.
 — The Group currently covers Lebanon, Syria, Iraq, KSA, Libya,Jordan,Yemen and Palestine with a total sales of c. USD*5million in***4.
—   TheGroup enjoys strong Human Resources resulting from:
  Continuous technical and operational training
    High retention rate among key employees (>than *0 years)
   In-house Quality Control& Food EngineeringTeam
    Accountability and corporate governance
    Dynamic and leanworkenvironment
—   Inthe Lebanese market, the Group has access to2,**0POS  with an average visit frequency of 4 times/month.
—   The Group enjoys strong relationship(s)with appointed Agents and Distributors that dates back to more than *0 years. 
 
—  The Group has implemented advancedR&D activities which is fueling growth backed by the know-how and expertise of partners / managers.
—  The Group has achieved a relatively high marketshare in the Lebanese market with the core products having a number 1 and number 2 position in their respective categories.
—  The turnover growth(organic and non-organic) over the medium term will be generated from:
   Innovation developing new (non-existing) products 
   Developing existing products / line extension
   Expandingintonew markets
   Potential acquisitions
   Strategic alliance(s)
   Expanding theexport department to cater for new markets - especiallyAfrica.

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Basic Information

Business Type

Manufacturing

Website

www.smedsinternational.com

Year Established

1965

Number of Employees

100+

Main Markets

Worldwide

Products / Services

cheese,mozzarella cheese,feta cheese,cheese slices,cheddar cheese

Factory Information

Factory Location

Lebanon

Factory Size

10000 sqm to 250000 sqm

No. of Production Lines

5

Total Annual Purchase Volume

More than 100 Million USD

No. of R&D Staff

61 - 70 people

Quality Control

In House

Certificates

CCIA Membership, Certificate of Commercial Registry

Contract Manufacturing

OEM Service Offered

Other Information

Registered Capital

25 - 50 Million USD

Ownership Type

Professional Association

Legal Representative / CEO

N/A

Export Percentage

100%

Total Annual Sales Volume

25 - 50 Million USD

No. of QC Staff

71 - 80 people

Contact Us

Contact Person

Mr. Ibrahim

Company

Smedsinternational

Address

Other, Lebanon

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Mr. Ibrahim < Smedsinternational >

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