Zhejiang Rouse CO., LTD

rouse group is one of large-scale and influential modern joint-stock private enterprises from apparel industry in china, as it has owned *6 subsidiaries engaged in garments, properties, energy, import and export trade, science and technology. zhejiang rouse co., ltd., specializing in design, development, production, sales and export of series of clothes, has been ranked as one of top **0 garment enterprises in terms of both sales and profitability in china in successive years. in ***6, rouse brand was awarded the title of china famous trademark; in ***7, rouse shirt was granted with the title of china brand-name product, and it was ranked at the second place in terms of national sales and market share in a row. "rouse" series of clothes are sold from the country all the way to overseas with good corporate image and excellent brand goodwill. in ***8, the group achieved total sales of 1.7 billion yuan and total assets of 1.*8 billion. in ***5, the group built up rouse industrial park covering floor area of nearly **0 mus. the park is a modern fashion industrial park combining r&d, design, production, import and export trade of garment and automobile trade, electrical and electronic manufacturing industry. as for apparel manufacturing, it has become one of large processing bases for garment in asia. it aims to building into industrial chain with coordinated development of men's garment, casual wear and high-grade fashion, and strive to create a number of brands selected into national famous brands and chinese famous brands in the park by ***5; the park had annual sales up to 5 billion yuan, total profit and tax up to **0 million yuan, and industrial workers up to *2, **0, of which there are nearly 1, **0 professional technical personnel and more than *0 senior professionals. the group adheres to "people-oriented" development philosophy, to come up with a high-quality team for design, management and technique by appointing world-class design masters in charge of fashion design center, and constantly introducing first-class pattern makers and technicians as well as operation and management personnel for domestic and foreign trades. the group insists on "science and technology-driven" production concept, introduces into sophisticated production equipments imported from germany, italy and japan with huge investment, organizes high-performance production lines for high-grade suits and all kinds of apparels. until ***8, rouse industrial park already has owned an annual output of 8 million shirts, **0, **0 suits and *6 million pieces (sets) of other clothes. it strictly implements iso***1: ***0 quality management system to ensure first class quality of its products. the group develops "three-dimensional marketing" sales model independently and founds four major sales companies: ningbo rouse weixu garments co., ltd., ningbo rouse haojie garments co., ltd., ningbo rouse huayu garments co., ltd., ningbo rouse jixing garments co., ltd. it owns diversified marketing network system across the country composed of self-managed shops, showrooms and agents, while opens up online sales by relying on brand appeal and the internet, and actively carries out professional uniforms business by becoming one of uniforms manufacturers designated by the ministry of public security, justice, and aviation. the group adheres to operation direction of the brand, so it has successfully created "rouse" as one of the first group of china's famous brands, and won the titles of "china famous trademark" and "the most competitive brand" issued by the ministry of commerce. the group also has: "rouse fri" business casual wear brand introduced from france, and "balharbor" sports and leisure wear brand cooperated with japan. rouse group always persists in "five-integration" development ideas, namely: the integration of brand and multi-brand, the integration of domestic and international markets, the integration of traditional and high-tech industries, the integration of industrial and capital managements, and the integration of independent and cooperative operations, unswervingly takes the road to entrepreneurial innovation and scientific development, and actively creates "creative rouse, brand rouse, harmonious rouse and global rouse". it has always been serving the society with the spirit of "good faith rouse, civilized rouse and responsible rouse" in the pursuit of "creative rouse, fashion china, centennial brand and rouse". in the new century, it makes continuous improvement and innovation to move on toward a higher goal under the background of global economic integration!